WESTICAN OUTDOORS

The Westican name is not just a brand, it's all things outdoors; it's a way of life in South Texas. Westican Outdoors feeds the need to be outdoors — whether on the water or stalking wild game.

Westican Outdoors supplies hunting and fishing gear to the Kingsville area and beyond. After experiencing many years of growth, Westican Outdoors felt it was time to take their brand to the next level. After all, they supplied their customers and friends with a top-of-the-line selection and service — and they knew their branding could match that level of expertise.

We partnered together to develop a robust brand DNA, complete with a custom WO monogram, typography direction, color palette and brand guidelines. The results are ready to propel the brand into their next stage of growth, with big things in store.

CLIENT
Westican Outdoors

LOCATION
Kingsville, Texas

SERVICES
Brand Development
Merchandise Graphics

Stephanie West
Westican Outdoors

“I enjoyed every aspect of working with you, Joseph! I love how you listened to our full story of how our business evolved, our values, and our hope for the future of our business. You put all of that knowledge into our brand design which helped integrate our character into our brand.

I loved having a timeline which you precisely kept. I loved that you were patient with us when we couldn’t make decisions. I loved that you put so much time and thought into our artwork for merchandise. You’re such a positive person and throughout our project, you were so encouraging and gave such good advice.”

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